Today, in the era of rapid digital technology development, it’s difficult for businesses to succeed without implementing automation. Leading companies and entrepreneurs strive to optimize workflows to save resources and increase their competitiveness. If you use Google Lead Form to collect data from potential customers and have chosen Sinch for communication, you can significantly simplify the process of data transfer between these tools. All you need is to integrate them using our online connector SaveMyLeads. This solution allows you to automate the process of sending SMS messages to potential customers from Google Lead Form via the Sinch service without unnecessary complications. You won’t need to develop a special script or manually configure the integration from scratch. We offer you a step-by-step guide to correctly set up and launch the Google Lead Form and Sinch integration.

Why Should You Choose SaveMyLeads?

With the proper setup of data transfer from Google Lead Form to Sinch using SaveMyLeads, information about potential clients will be automatically and reliably sent to the communication system. Thereafter, leads will immediately receive an SMS. This message can contain a greeting, a thanks for the order, or any other information. You can write its text directly in the connector.

Google Lead Form and Sinch integration | Result of the data transfer to Sinch


Now, a few words about why we recommend using SaveMyLeads for the Sinch and Google Ads Lead Form integration. Firstly, this no-code tool allows you to set up the integration as simply, quickly, and effortlessly as possible. Thanks to its intuitive interface, even a beginner can complete the task in 10 minutes. Secondly, this connector offers many ready-made solutions for integration with CRM systems, email and SMS services, messengers, task managers, Google services, and many other platforms and apps. Thirdly, the pricing plans of SaveMyLeads are quite affordable and suitable for many companies. And finally, we can’t overlook the professional technical support team, always ready to assist those who don’t understand something about the service or are experiencing difficulties with the settings.

How to Set Up Google Ads Lead Form and Sinch Integration

Step-by-step instructions:

  1. Create a Google Lead Form tailored to your task.
  2. Sign up on SaveMyLeads.
  3. Connect Google Lead Form to the connector as a data source.
  4. Configure the necessary settings for the form from which lead data will be collected and forwarded.
  5. Add Sinch to the connector as the data recipient.
  6. Enable the auto-update function.

We won't go into detail on creating a form in Google Ads, as you're likely already familiar with this process. However, we will go through the following steps of the Sinch and Google Lead Form integration step by step.

Setting Up the Data Source – Google Lead Form

To set up Google Lead Form + Sinch integration, first, you need to create a new connection.

Google Lead Form and Sinch integration | Create a new connection


Сhoose the system from which you want to transfer leads. You need Google Lead Form.

Google Lead Form and Sinch integration | Сhoose the Google Lead Form


Select the system where you want to transfer new leads from Google Lead Form. You need Sinch.

Google Lead Form and Sinch integration | Select the Sinch (Send SMS)


Connect the Google Lead Form account to SaveMyLeads.

Google Lead Form and Sinch integration | Connect the Google Lead Form account to SaveMyLeads


Give a name to this connection or just click “Continue”.

Google Lead Form and Sinch integration | Give a name to this connection or just click “Continue”


When the connected account is displayed in the list, select it.

Google Lead Form and Sinch integration | Select the connected account


Now, you see the URL for receiving data. This is the URL where new data from the Google Lead Form will come. To continue setting up, copy the URL.

Google Lead Form and Sinch integration | Copy the URL for receiving data


Go to the "Ads and Assets" section in your personal Google Ads account. You need the "Assets" tab. Make sure the Lead Forms tab is checked.

Google Lead Form and Sinch integration | Go to the "Assets" tab


Go to the form from which you want to receive data.

Google Lead Form and Sinch integration | Go to the form from which you want to receive data


Find the section "Other data integration options".

Google Lead Form and Sinch integration | Find the section "Other data integration options"


Paste the copied link in SaveMyLeads into the appropriate field.

Google Lead Form and Sinch integration | Paste the copied link in SaveMyLeads into the appropriate field


Next, as a key, specify the last part of the URL.

Google Lead Form and Sinch integration | Copy the last part of the SaveMyLeads URL
Google Lead Form and Sinch integration | Specify the last part of the SaveMyLeads URL


To continue the setup, you need to generate test data. Therefore, click "Send Test Data". Don’t forget to save the changes.

Google Lead Form and Sinch integration | Click "Send Test Data" and save the changes


Now, you can return to SaveMyLeads and continue setting up.

Google Lead Form and Sinch integration | Return to SaveMyLeads and continue setting up

Setting Up the Data Receiver – Sinch

To set up Sinch + Google Ads Lead Form integration, connect your Sinch account to SaveMyLeads.

Google Lead Form and Sinch integration | Connect your Sinch account to SaveMyLeads


In this window, you must specify the API URL, service plan, and API token.

Google Lead Form and Sinch integration | Window for specifying the API URL, service plan, and API token


To get this data, go to your Sinch personal account. Here, you need the Service APIs section. Find and copy the URL, service plan, and API token.

Google Lead Form and Sinch integration | Copy the URL, service plan, and API token in the API section of your Sinch account


Paste data into the appropriate fields in SaveMyLeads. When all the required fields are filled in, click “Continue”.

Google Lead Form and Sinch integration | Paste the URL, service plan, and API token into the appropriate fields


When the connected account appears in the list, select it.

Google Lead Form and Sinch integration | Select the connected account


Now, you see Sinch fields for sending SMS messages. In the sender field, you need to enter the name of the sender, which must be previously registered in your Sinch personal account.

Google Lead Form and Sinch integration | Specify the name of the sender


In the recipient field, you need to assign a variable from Google Lead Form that contains the phone number. To do this, click in the field and select a variable from the drop-down list.

Google Lead Form and Sinch integration | In the recipient field, assign the phone number


In the message field, you need to create a message that will be sent as an SMS to each lead from the Google Lead Form. Please note that you can use not only variables from the drop-down list but also enter data manually. When all required fields are filled in, click “Continue”.

Google Lead Form and Sinch integration | Create a message and click “Continue”


Now, you see an example of data that will be sent as an SMS message via the Sinch service with each new lead from Google Lead Form. To check the correctness of the settings, click “Send test data to Sinch”.

Google Lead Form and Sinch integration | Click “Send test data to Sinch”


After successful sending, go to Sinch and check the result.

Google Lead Form and Sinch integration | Go to Sinch and check the result


Then, return to SaveMyLeads and continue setting up.

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Setting Up Auto-Update

Click “Finish setup” to enable auto-update of the connection. In this case, each new lead from Google Lead Form will instantly receive an SMS message via the Sinch service.

Google Lead Form and Sinch integration | Click “Finish setup” to enable auto-update


If you want to change the connection name, you can do this in its settings. For this, click on the gear icon.

Google Lead Form and Sinch integration | Click on the gear icon


Here, you can change the connection name and add your connection to a group. After that, click “Continue”.

Google Lead Form and Sinch integration | Change the connection name and add it to a group


That's all. Google Ads Lead Form + Sinch integration has been completed.

Result of Google Lead Form and Sinch Integration

After setting up the Sinch + Google Lead Form integration using the instructions we provided, you’ve likely already noticed its initial results. Every new lead that fills out and submits the form immediately receives an SMS through the communication service. Automating this process significantly speeds up the handling of requests and eases your team’s work.

As you’ve probably noticed, no special knowledge is required to create this integration. The setup is done through the connector's intuitive web interface and takes up to 10 minutes. Once the integration is launched, the routine data transfer from Google Lead Form to Sinch will occur automatically thanks to SaveMyLeads.

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