The short video service will get more editing options, a more user-friendly look, more ads and other monetization options.

The success of the TikTok platform among users around the world has led other social networks to develop this direction. So, in the summer of 2020, the Instagram Reels service was introduced, and in September 2021, Reels was launched on Facebook for US users. Now Reels are getting global distribution and a lot of new options.

Facebook users in more than 150 countries will have access to Reels, a TikTok-like service previously only available in the US and a limited number of regions. It is also announced that the Facebook version of Reels will receive a range of new video editing tools.

In particular, users will be able to remix videos, that is, combine several other people's videos, thus sharing content, save drafts of videos, and use advanced editing options.

Also, Facebook Reels received an increased length of videos that are allowed to be uploaded, now you can publish content up to 60 seconds long. Users will also get more opportunities for monetization, namely the ability to add more ads and use paid stickers.