PeopleForce is an HRM/HRIS platform for recruiting and personnel management. Almost all the tools that HR managers may need in their work are concentrated here. With this service, they no longer have to deal with maintaining paper documentation, storing hundreds of spreadsheets, and managing dozens of browser tabs. By the way, it is suitable not only for recruiters but also for company managers, teams, and individual employees. In our article, you will learn how to set up PeopleForce and Facebook integration to automate the creation of candidates in the HRM platform based on completed Facebook lead forms.

Facebook today helps to solve various tasks. The popularity of this social network and the solid set of tools it has for interacting with the audience make it possible to successfully solve recruiting problems. Of course, it cannot be called a 100% alternative to specialized resources for finding employees. Nevertheless, it can serve as a good addition to them.

PeopleForce is a flexible HRM system that optimizes the work of HR specialists and automates recruiting processes. It significantly speeds up and simplifies hiring, onboarding, performance management, time tracking, and other tasks. It helps businesses centralize information about employees, increase the speed of recruiting, track candidates, and automate business routines.

Do you use Facebook and PeopleForce in your work? If so, then you probably had to manually transfer data from lead forms filled out by applicants on the social network to an HRM system. Did you know that this process can be automated? Now we will tell you how to do this.

PeopleForce and Facebook integration | Result of connecting

How to Set up Facebook and PeopleForce Integration

To set up automatic data transfer from Facebook to PeopleForce, we recommend using the SaveMyLeads online connector. This is a no-code tool with which you can quickly and easily set up integrations between different systems and platforms. SaveMyLeads provides many ready-made solutions for Google services, Email and SMS services, CRM systems, task managers, instant messengers, and more.

Algorithm of our actions:

  1. Create a recruiting lead form.
  2. Set up your Facebook account in SaveMyLeads as a data source.
  3. Connect your PeopleForce account to the integration as a data receiver.

The result is an automated, seamless process for migrating applicant data from every submitted Facebook lead form to the PeopleForce system. We won’t give instructions here on how to create a recruiting lead form (it’s easy, and you most likely already know how to do it). But we suggest considering the next steps in more detail.

Configuring the Data Source – Facebook

To set up the Facebook integration with PeopleForce, first you have to create a new connection. For this, click on the green button, “Create connection”.

PeopleForce and Facebook integration | Create a new connection


Next, you need to select the data source system. In this case, we select Facebook.

PeopleForce and Facebook integration | Select the data source system


Now, select the system to which you want to transfer new leads from Facebook. In this case, choose PeopleForce (Add Candidate).

PeopleForce and Facebook integration | Select the system where you want to transfer new leads


At this stage, you must connect your Facebook account to SaveMyLeads. To do this, click on the blue button.

PeopleForce and Facebook integration | Connect your Facebook account to SaveMyLeads


In this window, you must specify your Facebook personal account login and password. Click “Log in”.

PeopleForce and Facebook integration | Specify your Facebook personal account login and password


At this stage, you have to provide SaveMyLeads with access to work with your Facebook account. To do this, go to settings. Click on “Edit access”.

PeopleForce and Facebook integration | Provide SaveMyLeads access to work with your Facebook account


You need to leave all access checkboxes enabled.

PeopleForce and Facebook integration | Leave all access checkboxes enabled


Click on the “Continue as…”.

PeopleForce and Facebook integration | Click on the “Continue as…”


When the connected account appears in the list, select it.

PeopleForce and Facebook integration | Select the connected account


Next, you need to select the advertising page and lead form from which you want to receive new leads from Facebook. Click “Continue”.

PeopleForce and Facebook integration | Select the advertising page and form

Configuring the Data Receiver – PeopleForce

To set up the PeopleForce integration with Facebook, you have to connect your PeopleForce account to SaveMyLeads. For this, click on the blue button.

PeopleForce and Facebook integration | Connect your PeopleForce account to SaveMyLeads


In this window, you must specify the API key.

PeopleForce and Facebook integration | In this window, you must specify the API key


To get it, go to your PeopleForce personal account and click on the “Settings”.

PeopleForce and Facebook integration | Go to your PeopleForce personal account


Find the “API keys” section.

PeopleForce and Facebook integration | Find the “API keys” section


Click “Generate”.

PeopleForce and Facebook integration | Click “Generate”


Specify a name for the new key. Then, click “Save”.

PeopleForce and Facebook integration | Specify a name for the new key


Copy the API key.

PeopleForce and Facebook integration | Copy the API key


Paste the API key into the appropriate field in SaveMyLeads. When the required field is filled in, click “Continue”.

PeopleForce and Facebook integration | Paste the API key into the appropriate field


When the connected login appears in the list, select it.

PeopleForce and Facebook integration | Select the connected login


At this point, you can see the PeopleForce fields to create a new candidate. You can assign variables from Facebook to these fields. To achieve this, click on the field and select a variable from the drop-down list.

PeopleForce and Facebook integration | Select variables from the drop-down list


When the required fields are filled in, click "Continue".

PeopleForce and Facebook integration | When the required fields are filled in, click "Continue"


At this point, you see an example of the data that will be sent to PeopleForce to create new candidates for each new lead from Facebook. If you are not satisfied with something, click “Back” and go back a step. To check the correctness of the settings, click “Send test data to PeopleForce”.

PeopleForce and Facebook integration | Click “Send test data to PeopleForce”


After successfully submitting, go to PeopleForce and check the result.

PeopleForce and Facebook integration | Go to PeopleForce and check the result


If you are satisfied with everything, return to SaveMyLeads and continue setting up Facebook Lead Ads PeopleForce integration.

Setting up Auto-update

In order for new leads to be instantly transferred to PeopleForce in the form of new candidates, you have to enable auto-update. To do this, click on “Finish setup”.

PeopleForce and Facebook integration | Click on “Finish setup”


If you want to change the connection name, you can do so in its settings. Click on the gear icon.

PeopleForce and Facebook integration | Click on the gear icon


Here, you can change the connection name and add your connection to a group. After that, click on “Continue”.

PeopleForce and Facebook integration | Change the connection name and add it to a group


That's all. The PeopleForce Facebook integration has been completed.

The Result of Facebook-Leads and PeopleForce Integration

So what did we end up with? Converting every submitted lead form into a completed candidate in PeopleForce. Such automation significantly increases the speed of responses to applicants and simplifies the work of employees, freeing them from at least one workflow. The SaveMyLeads online connector helped us set up automated data transfer. If you have followed our instructions, then you have probably already realized that you do not need any special skills to create an integration. Thanks to the intuitive interface and operating principle of the service, setting up the connection between the necessary platforms takes from 5 to 10 minutes, even for an inexperienced user. Utilize the capabilities of Facebook PeopleForce integration, created in the SaveMyLeads system, for maximum recruiting. Automation can help you increase productivity and simplify your HR processes.